Gender
At the beginning of the two minute clip there is a close
up of someone doing there coat up then it goes to them stubbing out there
cigarette and then walking off, this automatically gives the audience the
feeling that this character is going somewhere.
Meanwhile there is non diegetic music playing in the background whilst
we are seeing the clips of the actor. Within the first thirty seconds we have
been introduced to the main characters who are both men from this assume that the target audience is more for
men then women. The music which is played through out the clip the music is a
drum and bass which has a fast beat to the track. From the type of music type
we can then say it is more for a younger target audience of men than for older
men. From within the first minute of the opening you can clearly establish who
the target audience is.
When we hear the over voice speaking we hear a cockney
accent from this we can maybe link this to other gangster genre films like
snatch and lock stock and two smoking barrels, and football factory. The actors
are wearing leather jackets with black trousers and what we see of a shirt and
a tie, this shows us that they are formal but with the title of ‘crafty’ this
shows the audience that they are up to no good. This would be a good
representation of men hat they are formally dressed and that we haven’t yet
seen them do anything bad. The fact that
the whole clip has only man actors throughout this is a key factor that the
film would be more targeted for males than females.
When the clip cuts to a two shot characters Vinnie and
Tommy walking together we assume that these two are working together and about
to go somewhere to do something. We assume this of who closely they are walking
together and that they are friends.
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